Belmayne Revisited: Now A Ghost Estate But Then…

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Launched in March, 2007, at a party attended by Louise and Jamie Redknapp and Alan Hughes, the Belmayne estate in North Dublin was promoted as the last word in hi-tech, horny living. Absurd billboards appeared showing how your life would change once you dropped the necessary folding stuff. It now lies half empty and the firm behind it has gone bust. But what of the poster children? How are they getting on now?


“How do I tell these chicks that this the only occupied house within half a mile?”


“We’ve been waiting on someone to fix our water supply since 9am.”


“Fire away there Mick, no neighbours to see you after all.”