From top: Keep x Ad-Rock Ramos: Adam Horowitz
Adam Horowitz, a.k.a. Beastie Boy DJ Ad-Rock is launching his own line of runners early next year.
No shock announcement from a big music personality, until you read the blurb:
Made with nylon cordura — a vegan water-resistant material — the “Keep x Ad-Rock Ramos” shoes feature a midtop design, vegan shearling lining, synthetic down stuffing, and are embroidered with Ad-Rock’s name in magenta.
All profits made from the sneaker will be donated to health care organization Planned Parenthood.
“Net proceeds of this shoe will be donated to Planned Parenthood because I support a woman’s right to choose, and feel that women should not be punished for making decisions about their own lives and bodies,” Ad Rock says.
Available for pre-order for $97.
Perfect to accompany your REPEAL jumper.