Annemarie Sliney (above left), Assistant Director of Nursing and Midwifery at the Rotunda Hospital with Anita Garvanovic, Store Assistant at Aldi, Parnell Street, Dublin 1

This morning.

Rotunda Hospital, Dublin.

Aldi has announces plans to make available 60,000 nappies from its Mamia range to maternity hospitals across the country, with The Rotunda Hospital being the first to avail of the offer.

With just under 60,000 babies born in Ireland last year, Aldi is encouraging all maternity hospitals to get in touch.

Leon Farrell/Photocall Ireland

Sponsored Link

8 thoughts on “Go Potty

  1. Tinytim

    Yes this is great but it is also problematic.
    Many parents will stick with the brand they are given initially, so this is at some level a cynical move to lodge brand identity in the house.
    There are rules against hospitals promoting any preference of fake breast milk too for this reason.

    Also, and yes I have to be the jerk that goes there, these amount to 60k items of single use plastic headed probably to landfill. Given the initial expense for a family to buy into washable nappies it is a pity that they couldnt be promoted instead.

    I know I sound like a grump; dammit!

    1. Marbe

      Nothing wrong with being a Grump if what you’re saying is true. In the face of opposition, sticking to my point , I’m right you know etc etc

  2. d

    great marketing by Aldi. 60,000 nappies a year, probably cost them about 3,000euros. yeah, thats all. and they get publicity even by Broadsheet. reading its nappies, not packets of nappies.

    One of the other bigger supermarkets should beat their offer. offer a finland style hamper.

    im sure the marketing guys have thought this through, but some more inventive ways of advertising such as this stunt would be better than advertising.

  3. JOHN WILLIAMS

    The 9th World Congress on Midwifery and Womens Health which will be held during April 12-13, 2021. This gathering will offer the one of a kind open door for Academic pioneers, Nursing workforce and Midwives just as for experts and scholars of advanced education from everywhere throughout the world to share original thoughts on urgent issues and patterns in the zone of nursing and maternity care. It is a perfect stage to investigate assorted nursing and maternity care themes that will affect their future practice.

    Nursing can allude to communitarian and self-sufficient consideration of individual all things considered, gathering, networks and families by gifted individual or medical caretakers. Nursing care incorporates anticipation and fix of ailments. It incorporates approaches of customized care with more security, accommodation, and solace.

    Head Nursing Officers (CNOs) oversee huge quantities of medical caretakers in emergency clinic frameworks, and they centre around overseeing nature of care, vital arranging, staff the executives and cost the executives. They work with CEOs and COOs of huge medicinal services

    If your interested can submit your manuscript.
    That manuscript should not publish in any other journal pages.
    You can submit your manuscript, to the below email id.
    Email id: midwifery5454@gmail.com
    conference url: https://midwifery.nursingconference.com/

Comments are closed.

Sponsored Link
Broadsheet.ie