Why Would Anyone Watch The Same Ad Twice In A Row?

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httpv://www.youtube.com/watch?v=2hPm1p0Q3xA&feature=player_embedded#!

The people at Axe (or Lynx, as 15 year old Irish lads understand it) sure know their target market. This ad was launched last Summer in France. It features ‘dix filles sublimes’.

But you knew that.

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