Now we have lonely PR shots involving oversized payment cards.

Eamon Ryan and Stephen Wheeler, Airtricity Managing Director (and indifferent customer) in St. Andrew’s Street Post Office, Dublin literally minutes ago, launching Airtricity’s new SmarterEnergy card.

The card is “an innovative customer payment card from Ireland’s fastest growing energy utitility that puts customers in control of their energy payments”. Which is a direct lift from one of Pearse’s poems.

(Photocall Ireland)