Deep Silver’s first-person zombie action game Dead Island, released earlier this month after this viral promo garnered over ten million Youtube hits, has already had its movie rights optioned, as announced by Lionsgate motion picture group president Joe Drake.
“This is exactly the type of property we’re looking to adapt at Lionsgate – it’s sophisticated, edgy, and a true elevation of a genre that we know and love. It also has built in brand recognition around the world, and franchise potential,” Drake said in a statement.
You see? Braiiiiins.