**BREAKING NEWS** Canterbury announced as new kit sponsor to @irfurugby in 6 year multi million Euro deal! Read more: http://t.co/j0jggRd1ZZ
— Canterbury (@canterburyNZ) January 27, 2014
€20m over six years.
Chris Stephenson, Canterbury CEO, said:
In the IRFU we have found a partner with shared values, a shared heritage and a shared focus and ambition to succeed at the pinnacle of our disciplines. These mutual traits were paramount in our decision to join forces and share in what we believe will be a truly exciting journey for Irish Rugby, most particularly the supporters, and Canterbury through the next two Rugby World Cups.
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