30 thoughts on “Stop That”

    1. :-Joe

      Ye, I hope there is another coffee shop….

      & maybe a special yoga space… and a food truck.

      Actually, I do like food trucks….

      :-J

  6. Tony

    Should it not be #GFY?

    ‘Yourself’ is not two words.

    Also, is the other side of the bridge NOBO?

    1. :-Joe

      I think the plan is to have the liffey running through the middle of it….

      Forget the workers, the history and the rest of the city….. and reality….

      WE CAN ALL BE UNITED IN CREATIVITY AND FINTECH LOVE !!!!

      HOOORAAAYY…. YAAAYYY!!!!!!!

      urgh…?

      :-J

  8. :-Joe

    “……Fast forward to the 20th century and industrial workers were replaced by musicians and creatives, drawn by the reputation of the legendary Windmill Lane studios. The Joshua Tree album recorded here by U2 would go on to play an important part in Ireland’s elevation to the global stage. Now, SOBO District is at the heart of Dublin’s digital and fintech revolution, attracting companies like Three and Verizon and bounded by businesses like Facebook and Google, Grant Thornton and Citibank………..”

    – Wow the sheer level of nonsense….and it’s nothing new or original.

    Just call it “See You Next Tuesday” district.. your concept is half way there already…

    :-J

  9. Djin Genie

    This “district” already has a name. The parish of City Quay runs from Talbot Bridge to Beckett Bridge and has been so named since 1861. This idiot outfit is trying to rename it “SOBO District” because some plonker whose head was spun by all the tall buildings on a trip to NYC has decided to ape their acronyms. Newsflash, fool: a naming trend that’s been evolving for decades over there (eg SoHo 1962, TriBeCa 1970s) sounds unnatural and outmoded when you try to force it into use over here. It’s a fogey’s idea of with-it that might (MIGHT!) have seemed vibrant to Dubliners fifteen or twenty years ago but seriously, in 2017? Besides which, all that money and they didn’t cop that whereas urban Americans actually use cardinal directions to reference locations all the time, urban Europeans NEVER do, so it just rings false in the context of our city.

    Even if the name weren’t so painfully embarrassing, it’s outrageously arrogant for a corporation to try and rename a neighbourhood. They have no right to impose their ideology on the fabric of our city; it is so disrespectful to the citizens and especially to the locals. So boring, so bourgeois, so backward. SOBO is not a real place, it’s an affliction of the brain.

    2. veritas

      you refer to Talbot bridge while castigating people for using the wrong name for the area.the name of the bridge is the memorial bridge so called to commemorate Irish merchant seamen killed during ww2.matt Talbot’s name was only appended at the last moment when one of the city councillors in a fit of piety demanded it be called after that well known whip and chain merchant,and why do you think it appropriate to name it after the local church boundaries.it is about time we gave more than lip service to the separation of church and state.

      1. Djin Genie

        Oh dear. Do you, by any chance, work for the plonkers in question?

        I’m not “castigating people for using the wrong name”, I’m castigating a marketing outfit for trying to rebrand an area while disregarding the existing community, heritage and name. Actual people, citizens, can call it is whatever they want but the REITs can go jump.

        Many Dubliners say Talbot and Beckett bridges because they’re less of a mouthful than Talbot Memorial and Samuel Beckett: perfectly normal, acceptable shorthand. Cherry-picking just one of these two standard abbreviations and claiming it’s improper and disrespectful is stupid. Again, this is what most actual citizens call them, not something fake which has been forced on them, so you’re missing the point.

        Your church/state thing is a bizarre red herring. The City Quay area is actually named after…drumroll… CITY QUAY, the quay wall that’s been there since 1720, predating the church by over 150 years. Ha ha.

    3. ahjayzis

      We’re just a few years away from buying our cup of Starbucks on Aviva Street, taking the Etihad Tram down Allianz Avenue and into the office on SSE Airtricity Square before popping out to a meeting on Tesco Mobile Quay.

  12. Spaghetti Hoop

    Dearest Crane, I gentriflect before you. For ye are the saviors of our savage historically-named neighbourhoods. In the name of the Heuston Quarter, the Aviva and the Holy Sobo, Ah man.

    2. Holden MaGroin

      Somebody had the idea of calling an area south of the Beckett O’Casey Bridge “SOBO”.
      Somebody else then put it on a crane to try and help the phrase catch on.

      Time will tell.

      *Imagines self in taxi* “Yeah SOBO please.”
      Taxi Driver “Get out of my taxi you cnut.”
      *Walks to The Marker Hotel*

  14. ahjayzis

    It’s a city block, bounded by four streets – not a district.

    I like to think Dubs are too hard faced and proud to let some corporate a-hole give bits of our city nicknames – that’s our bleedin’ job.

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