It’s literally nearly five minutes.
Lisa Sills writes:
We recently ran a national survey to figure out what Irish people mean by our various and many phrases. We discovered than an Irish minute is actually 4 minutes and 59 seconds, that men aren’t more punctual than women, and that ‘dead late’ is over 43 minutes. The survey results are all here, if you’re curious. While this is all interesting information, we actually also got 12 of the most popular of the time-related phrases illustrated into the Little Guide of Irish Time…
FIGHT!
Survey results here
Illustrations by Rob Stears
Sponsored Link
Being socially punctual among my group of friends consistently means I’m 2 or 3 pints in before the rest arrive. They prefer me like that anyway, I’m sure. Less of cynic.
And more of English speaker
Sponsored nonsense.
a mortgage peddler survey commissioned by Harbo? and you want me to click on it? GET IN THE SEA
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There was a ‘news’ article in the Indo yesterday which was a sponsored content thing by EBS.
Lazy editors use sponsored supplied content to fill their newspapers and try to pass it off as journalistic work.
‘Native advertising’ they be calling that…. or if it were in a newspaper, ‘advertorial’.
This is what happens when brands / EBS marketing people produce ‘content’…
It’s not gonna get any better any time soon. There’s a lot of this type of stuff going on and the most worrying thing is that its actually quite good. The neil back heineken thing, the kerry lad ripping up tickets for the all ireland etc.
It’s got to the stage where AIB are paying for TV shows now (actually it was quite a good show, but the precedent is worrying)
Too short to waste one and a quarter of them on this gormless tripe.