The Phoenix had an average circulation of 11,710 copies in 2018, startlingly up 2% from 11,512 in 2017, and strongly contrasting with the performance of 100% of the rest of the Irish press. Great success, wha?!
Well, you can fupp off on outta dat, lads! In 2017, 100% of the issues were “actively purchased”, the Phoenix didn’t routinely give away samples. In 2018, the % of issues “actively purchased” declined to 91% because, within the 11,710 average circulation, the Phoenix is giving away an average of 1,013 as samples. So, on a like for like basis, excluding samples, instead of a 2% increase, in fact, there’s been a decline of 7%.
A decline of 7%, that’s pretty much in keeping with the rest of the Irish press in 2018.
eoin
In media news, the Phoenix profiles the new CEO (with fupp all media experience) and outgoing CEO (with lots of media experience) at the Sunday Business Post. The Phoenix separately reports former editor and deputy editor, Ian Kehoe and Tom Lyons respectively, tried to buy the SBP themselves and approached well-known purveyors of capital, er, accountancy firm Grant Thornton for help. The Phoenix claims their efforts didn’t impress the then owner of the SBP, Key which went on to sell to Kilcullen. It seems the pair has now gone back to Grant Thornton for backing for their new joint venture, as reported on here last week, The Currency.
eoin
The Phoenix appears to be playing with difference online offerings at present. It has produced three free articles on the INM sale to Mediahuis. While the first one was unreadable, the others are useful including the article today which suggests INM in Dublin might be getting a new operational boss.
The organisation that audits the circulations of newspapers and magazines published the summary for The Phoenix for 2018 earlier this week.
https://www.abc.org.uk/Certificates/49284584.pdf
The Phoenix had an average circulation of 11,710 copies in 2018, startlingly up 2% from 11,512 in 2017, and strongly contrasting with the performance of 100% of the rest of the Irish press. Great success, wha?!
Well, you can fupp off on outta dat, lads! In 2017, 100% of the issues were “actively purchased”, the Phoenix didn’t routinely give away samples. In 2018, the % of issues “actively purchased” declined to 91% because, within the 11,710 average circulation, the Phoenix is giving away an average of 1,013 as samples. So, on a like for like basis, excluding samples, instead of a 2% increase, in fact, there’s been a decline of 7%.
A decline of 7%, that’s pretty much in keeping with the rest of the Irish press in 2018.
In media news, the Phoenix profiles the new CEO (with fupp all media experience) and outgoing CEO (with lots of media experience) at the Sunday Business Post. The Phoenix separately reports former editor and deputy editor, Ian Kehoe and Tom Lyons respectively, tried to buy the SBP themselves and approached well-known purveyors of capital, er, accountancy firm Grant Thornton for help. The Phoenix claims their efforts didn’t impress the then owner of the SBP, Key which went on to sell to Kilcullen. It seems the pair has now gone back to Grant Thornton for backing for their new joint venture, as reported on here last week, The Currency.
The Phoenix appears to be playing with difference online offerings at present. It has produced three free articles on the INM sale to Mediahuis. While the first one was unreadable, the others are useful including the article today which suggests INM in Dublin might be getting a new operational boss.
https://www.thephoenix.ie/2019/05/inms-belgian-import/
I still wonder if the other shareholders will follow the lead to the two boyos, O’Brien and Desmond, and sell up for 10.5c.