White Hag Master Brewer Joe Kearns with ‘Fleadh Ale’
Further to the banning of independent White Hag Brewery from the Fleadh in Sligo. after complaints by publicans and the Vintners’ federation of Ireland.
White Hag founder James Ward writes:
“Since we were turned down for our licence last week to run a Craft Beer Emporium over the Fleadh, we have had to devise a new route.
We’re launching our ‘Fleadh Ale’ a special one -off beer, to coincide with the hosting of the Fleadh in Sligo in 2014. The ’Fleadh Ale’, a Red IPA, will be launched this weekend 9th August in The Swagman, Sligo just ahead of the Fleadh opening.
It’s one-off batch and is priced the same as the rest, but we felt it was worth the coincidence of our launch and the Fleadh happening together.
Lillies, 5th on Teeling, Shoot the Crows and The Dail Bar are also hosting The White Hag’s ales and beers, which can be sampled throughout the Fleadh in Sligo. It’s a testament to the commitment of these pubs to supporting local business that they will take on our beers and ales and put us on their counters during the busiest week of the year.
For the first time in over 50 years Sligo will produce and distribute its own beers and ales, creating not just a unique collection of craft beer, but a brewery the people of the North West of Ireland will be proud of.
Regarding our licence application, it’s beyond belief that a small group of self-serving publicans can effectively prevent a new local business from benefiting in full from the exposure the Fleadh will bring to Sligo.
People across the country and worldwide are seeing a seismic shift in brewing, and in the beers customers want, but some publicans in Sligo are stuck in the past, and its simply not good enough for any group in any town to behave like this
Thanks also to Broadsheet for your support, And to the readers, we’ll give away our very mixed first crate, with a 4-pack of each of our 6 bottled beers. Simply give us the best excuse why you need this beer…”
Lines MUST close at 5.45pm 6.30pm
UPDATE: winner here
White Hag Brewery
Previously: Just A Phase We’re Going Through
Thanks Bob Coggins