Yearly Archives: 2014

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It’s all about mobile these days – we’re spending up to 3 hours a day consumed by our slabs of intelligent glass.

For all that, we’re a fickle bunch and it’s hard to keep us engaged and happy with an app when it’s so easy to discard them like a used tissue.

That’s where Somaries Quintana from Converser comes in

“In a nutshell, we are all about helping mobile focused businesses create smarter marketing for their mobile apps. Instead of the going for ‘spray and pray’ method of sending everyone a one size fits all message, we focus on bringing the personal element back into mobile marketing by empowering you with the ability to send the right message to the right app user at the right time.

“…We give you valuable insights into your mobile app users to help you determine what gets them ticking so you can send targeted, interactive in-app notifications. These help you boost engagement, retention and loyalty so you can make a meaningful impact on your mobile app’s ROI. The reason we call them interactive in-app notifications is because instead of appearing like a banner ad on the screen, you can actually guide your mobile app users to complete any call to action you like with just the tap of a button.”

From a development perspective, it was easy for me to integrate it all into an upcoming version of the Broadsheet apps and support from the the guys was top notch.

Do you have an Irish start-up? Get in touch broadsheet@broadsheet.ie.

No cash, favours, etc. were given for this post. Full disclosure: Karl does an Apple-centric podcast with Oisin, one of the co-founders.

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Free tomorrow?

Ciara Close writes:

“Leaving Cert Table Quiz of Nightmares (not really…) it’ll be fun and on the upside it might give everyone a chance to get the points they REALLY deserved…McGrattans, Thurs 26th at 7pm… The weather’s supposed to be a bit bleh tomorrow so might as well come win some prizes..”

Umbrella Nepal

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An impressive Blender-generated short by animator Daniel Houghton telling the bittersweet love story of:

.. two 8.5 x 11 sheets of paper that magically transform into paper people as they are spit out of a malfunctioning printer into a recycling bin.

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Friday June 27th / Saturday June 28th – The Fire Escape @ Mart, Rathmines, Dublin (€20)

Nialler9 writes:

“Flaming June Records presents a music festival over two days in the old fire station in Rathmines, now an arts space. 30 indie, rock and folk-focused bands play over two days including The Spook of the Thirteenth Lock, Nanu Nanu, Idiot Songs Twinkranes, Paddy Hanna, Elastic Sleep and more. Rathmines barbershop hosts an acoustic shack and Arbutus Yarns will be showing videos. All artists are getting paid for their involvement in support of the Pay To Play campaign.“

Nialler9’s Gig Guide June 25-30 (Nialler9)

Previously: Rathminapolooza

 

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The Slap – Youtuber Uptomyknees‘ (screenwriter Max Landis) parody of Tatia Pilieva’s First Kiss video (which observed the diverse reactions of strangers invited to kiss within minutes of meeting).

Same idea, with a twist. To wit:

I gathered acquaintances, friends both casual and close, paired them randomly, put them in a void, and asked them to hit each other in the face. No one was pressured, and everyone was hit as hard as THEY asked to be hit.

UPDATE: A classy Max Landis gives the haters what they want.

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